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Die BIF - Bundesinitiative Integration
und Fernsehen wird gefördert durch:

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das Ministerium für
Arbeit und Soziales
Baden-Württemberg


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den Europäischen
Sozialfonds

Schirmherrschaft
Staatsministerin Prof. Dr. Maria Böhmer

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Documentation 2005

Symposium MEDIA – EDUCATION – INTEGRATION
at the ZKM, July 15, 2005


The Founding of the FEDERAL INITIATIVE INETEGRATION AND TELEVISION

At the professional event MEDIA – EDUCATION – INTEGRATION which took place in the Media Theater of the ZKM | Center for Art and Media on July 15, 2005, two new projects were presented. Both are supported by the Ministry for Labor and Social Affairs, using funds of the European Social Fund (ESF). The first of these projects is Multiline – the Network of Multiplicators for the Promotion of Media Competence of Girls; the second is the initiative "Education and Integration of Migrants by Entertainment TV" of the ZKM | Institute for Media and Economics. The event resulted in the founding of the Federal Initiative Integration and Television (BIF).

Plakat zur Gründungsveranstaltung

At the beginning of the symposium MEDIA – EDUCATION – INTEGRATION, Dr Michael Heck, head of the Cultural Division of the City of Karlsruhe, saluted the close relation connecting the ZKM and the Federal Initiative Integration and Television in terms of content and locality. His wishes for a good start and a profound effect of the activities of the initiative were also endorsed by Andreas Renner, Minister for Labor and Social Affairs in Baden-Württemberg. In his inaugural address, Renner stressed the importance and the potential of this platform, unique in all of Europe, whose long-term goal is the profound and conscious establishment of the topic of integration within public and private TV.

For the first time, the Federal Initiative Integration and Television will allow for the cooperation of players in film and television, migrants active in the cultural sector, and representatives of media and migration research. With the support of Tayfun Bademsoy, Hussi Kutlucan, Edzard Reuter, Feridun Zaimoglu, and others, it aims at giving new impulses for education and integration, especially by the means of entertainment TV. Idea and realization of the initiative are based on the results of several years of research at the ZKM | Institute for Media and Economics, research that was supported by the Ministry of Labor and Social Affairs Baden-Württemberg, using funds of the European Social Fund.

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In his contribution “Education and Integration – Opportunities for the Execution of a Sociopolitical Task by Television,” Michael Mangold, director of the Institute for Media and Economics at the ZKM elaborated upon the significance of the medium for the delivery of educational impulses to young persons with a background in migration. Entertainment television has a particularly great potential for the creation of positive role models that are able to promote and support the integration and educational participation of migrants.


Hussi Kutlucan

After this speech, the actor, screenwriter and film director Hussi Kutlucan spoke on the topic “Migrants and Entertainment Television – a One-Sided Encounter”: Kutlucan’s own career as an actor only began twenty years after his immigration, at a time when he already saw himself much more as “German” than “Turkish.” Nevertheless, authors, producers, and film directors have seen him primarily as a Turk. The characters and the range of action of the roles offered to him have therefore often been limited to Turkish folklore: In his roles, he is expected to be preparing Turkish food, drinking tea, and dwelling in rooms embroidered with Oriental wall carpets, playing out supposedly typical “Turkish” stories.

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Christina Lindner, diploma psychologist at the ZKM | Institute for Media and Economics then talked about “Media and Their Effects in the Context of Integration.” In her speech, she showed that via their narrative structure, the media do not only impart facts and particular detail information but also communicate experiences and knowledge that connect to already established learning dispositions. By virtue of this fact, just like other formats entertainment formats also impart images of and knowledge about social reality. But in the presentation of migrants and their circumstances of lives, this mediating function must be regarded with a critical eye.


Lothar Troll

The afternoon of the event was devoted to establishing a connection to the realm of “education and the media.” In his speech “The Professional World in Television”, Lothar Troll from the Institute for Employment Research of the Federal Employment Agency in Nurnberg explained the influence of television, particularly in the form of soap operas, on the vocational choices of juveniles. He criticized an overly narrow and often unrealistic presentation of both professional daily life and the spectrum of possible occupations.

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Karin Eble

Subsequently, Karin Eble presented the project Multiline – Network of Multiplicators for the Promotion of Media Competence of Girls, a project that was designed by the Scientific Institute of the Youth Welfare Works / Freiburg. As a virtual and real platform, Multiline aims at strengthening the media competence of girls and women by means of a networking of media-pedagogical offers and activities. This network focuses on the promotion of the key qualifications in the area of the new media that are necessary for a successful participation in an information-based society. The media, education, and equality of opportunity are at the center of Multiline’s activities – among means to achieve this are the creation of synergy effects between already existing institutions, public relations work and the initiation and promotion of an exchange between science and practice.

Karin Eble

One of the projects of the network Multiline is the campaign “Camera on the Road.” Through this campaign, Multiline creates an opportunity for girls coming from various institutions to acquire professional skills in the production of films, guided by the filmmaker Julia Willmann of the Editorial Department for Feature Films of ARTE. In her contribution, Julia Willmann described how the girls participating in the project won in self-confidence and learned aspects of a critical use of the medium by being given the opportunity to combine their own creativity with the necessary technical know how. The ARTE editor stressed that this form of playful interaction with the medium may also give important hints for the media-pedagogical work with migrants.

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Program

Morning

9:30 – 9:45

Welcome Address
Dr Michael Heck, head of the Cultural Division of the City of Karlsruhe

9:45 – 10:15

Opening
Andreas Renner, Minister for Labor and Social Affairs Baden-Württemberg

10:15 - 10:45

Education and Integration – Opportunities for the Execution of a Sociopolitical Task by Television
Michael Mangold, ZKM | Institute for Media and Economics

10:45 - 11:15

Break

11:15 - 11:45

Migrants and Entertainment Television - A One-Sided Encounter
Hussi Kutlucan, actor („Lindenstrasse“) and film director

11:45 - 12:15

The Contribution of Media Psychology: The Media and Their Effects in the Context of Integration
Christina Lindner, ZKM | Institute for Media and Economics

12:15 - 12:45

Discussion

12:45 - 14:00

Lunch break

Afternoon

14:00 - 14:30

The Professional World in Television
Lothar Troll, Institute for Employment Research of the Federal Employment Agency, Nuremberg

14:30 - 16:00

Media – Education – Equality of Opportunity: www.multiline-net.de
Karin Eble, Scientific Institute of the Youth Welfare Works Freiburg e. V.

Action „Camera on the Road
Julia Willmann, Editorial Department Feature Film, ARTE Strasbourg

16:00 - 16:30

Discussion and break

16:30 - 17:30

Founding of the "Federal Initiative Integration and Television www.bundesinitiative.org
Moderation: Ercan Özcelik (actor), Michael Mangold, ZKM | Institute for Media and Economics

Subsequently

conversation with the press


Additional Information:

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